IDENTIFYING AND RESOLVING MAJOR SEO OPPORTUNITIES — DAVID BELL

David Bell, Co-Founder and Consulting Partner at PreVisible, talks about operational SEO. When you start out doing SEO for a smaller website, you’re essentially the master of your own ship and you’re not answering to many stakeholders. But, at the enterprise level, you’re expected to win stakeholder buy-in for SEO initiatives and find mutual ground with stakeholders on those initiatives. Today, David outlines how to incorporate operational SEO into your day to day for SEO success.