Previsible 2023: Year in Review 

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31 Dec, 2023

3 mins read

Leading the Next Wave of SEO, Education, and People Development Consulting

In an ever-evolving digital landscape, staying ahead in the field of Search Engine Optimization (SEO) is has evolved beyond strategic efforts to the development of great talent. Previsible, in 2023, has embraced this challenge and transformed growth, innovation, and community engagement while still embracing the realities of AI and the evolving nature of Google Search. Our commitment to excellence in SEO consulting, recruiting, and enablement, coupled with our dedication to people development, has positioned us at the forefront of the SEO industry.

2023 Previsible Year in Review Highlights

Previsible 2023 Business Review Header
Previsible Annual Business Review Infographic

People and Operations: Building a Stronger Team and Expanding Horizons

  • New Chile Office: Marking our geographical expansion, we inaugurated the Previsible SPA subsidiary in Santiago, Chile, broadening our global footprint and enhancing our ability to serve diverse markets.
  • Team Growth: Our team welcomed 18 new talented individuals, each bringing unique skills and perspectives that have significantly strengthened our capabilities.
  • Client Growth: We established 22 new client relationships, reflecting our growing influence and trust in the SEO community.
  • Recruiting Services: Our team unlocked 25 SEO and content roles for clients, showcasing our commitment to nurturing talent in the industry.
  • New Website Launch: The launch of the new and improved website has been a milestone in enhancing our online presence and user experience.
  • Client Performance: Despite the volatility in Google search results, our efforts have generated a 200% growth in SEO performance for our clients, a testament to our expertise and adaptability.

Financial Growth: Reflecting Our Success and Vision

  • Business Growth: We achieved a 45% increase in overall revenue, reaching $2.2M in 2023, signifying commitment to clients and effective strategies.
  • Connecting People: Our services in recruiting and training solutions contributed 12% of our revenue, crossing $250k in 2023.
  • Consulting Solutions: Our integrated consulting solution, which includes content and SEO offerings, currently supports 10 accounts, including renowned names like Office Space Software, Varsity Tutors, and Inventory Planner.
  • Improved Operations: The addition of 3 operational members to our team has enhanced our capabilities in recruiting, finance, and people solutions, leading to more streamlined and efficient operations.

Community Engagement: Strengthening Ties and Sharing Knowledge

  • Voices of Search Podcast: With over 200 episodes, our podcast has become a vital platform for discussing current industry topics and hosting esteemed guests.
  • Live Streams: We hosted 4 live stream events, engaging dynamically with the community. Our guest included Eli Schwartz, Mike King and Kathy Alice Brown.
  • Jobs Roundup Newsletter: Our 24 Previsible Jobs Roundup Newsletters have played a crucial role in connecting talented SEO professionals with exciting opportunities.
  • Industry Events: Presenting at 2 industry events, we shared our insights and contributed to the growth and enrichment of the SEO community.

Client Highlights: Impact and Influence

  • Market Cap Supported by Previsible: We proudly support public companies like Atlassian, Nerdy, and Square, contributing to a market capitalization of 161 Billion.
  • Revenue Supported by Previsible: Our services have supported 32 Billion in Annual Revenues.
  • Google Search Impressions: We generated a staggering 87 Billion Impressions, showcasing our impact on online visibility.
  • Google Search Traffic: Our efforts delivered 3.3 Billion Clicks, a clear indicator of the effectiveness of our SEO strategies.

Looking Ahead: The Future of Previsible and SEO

As we step into the New Year, Previsible remains committed to leading the next wave of SEO, education, and people development consulting. Our focus will continue to be on transformative leadership, leveraging advanced technology, and nurturing a culture of continuous learning and innovation.

We extend our heartfelt gratitude to our clients, partners, and the SEO community for their trust and collaboration. It is with your support that we have achieved these milestones and look forward to many more.

Thank you for a remarkable year. Here’s to continuing our journey together, creating success stories in the vast, dynamic world of SEO.

With warm regards and a Happy New Year,

The Previsible Founders –

Jordan, Tyson and David

jordan koene profile picture size small

Jordan Koene is the co-founder and CEO of Previsible. With a deep expertise in search engine optimization, Jordan has been instrumental in driving digital marketing strategies for various companies. His career highlights include roles in high-profile organizations like eBay and leading Searchmetrics as CEO.

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